EconomyVoz Sergipana — Editorial team4 min read

AutoAju 2026 in Aracaju: free entry and lecture registration

AutoAju runs November 19-21 at AM Malls Sergipe. Learn how to register for free, receive the entry QR code and separately book a place in the 20 announced lecture sessions.

Ilustração digital de entrada de feira automotiva, com carros em exposição, visitantes caminhando e painéis de credenciamento com QR Code.
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AutoAju 2026 is scheduled for November 19, 20 and 21 at the AM Malls Sergipe Convention Center in Aracaju, Brazil. Visitor registration is free on the official website, but attending a lecture requires separate registration for that session. These are two different procedures with their own access and confirmation QR codes, according to the event organizers.

Dates, opening hours and intended audience

The fair is announced for Thursday and Friday, November 19 and 20, 2026, from 3 p.m. to 9 p.m., and Saturday, November 21, from 2 p.m. to 8 p.m., at the AM Malls Sergipe Convention Center in Aracaju. The venue is on Avenida Presidente Tancredo Neves, near the Distrito Industrial public transport terminal and the Tobias Barreto Theater. These hours and location are listed in the event information.

The fair aims to bring together exhibitors, companies, distributors, automotive repair professionals, suppliers and people interested in technology and sector business opportunities. Topics range from engines, transmissions and electric vehicles to management, sales and marketing. The consulted pages do not establish a specific visitor age rule or confirm paid admission for lectures; the expressly confirmed free access applies to general visitor registration.

How to get your visitor QR code

  • Open the official visitor registration page.
  • Enter your full name, profession, email address and phone/WhatsApp number. Company and job title are optional; the form also lets applicants indicate whether they are secondary-school or university students.
  • Choose whether to authorize data sharing with event partners. The website explicitly states that declining does not prevent registration; agreement to the terms of use and privacy policy is still shown in the form.
  • Complete registration and look out for the access QR code. The organizers indicate delivery by email and an option to save it to WhatsApp. Keep the code to show at entry.

How to register for lectures

To attend a lecture, use the Lectures & Workshops page and select that specific session; general visitor registration alone is not the session booking. The organizers instruct participants to receive a confirmation QR code by email, confirm the link sent to them and show that code on the day. Anyone wishing to visit the fair and attend a lecture should check both registrations.

The official timetable displayed 20 sessions when consulted on October 28, 2026, across the Aracaju and Sergipe rooms. It also displays remaining places for each lecture, but those numbers change as people register; earlier availability figures cannot guarantee a seat. Topics and durations labeled as awaiting updates should be checked on the official website before traveling.

Announced lecture timetable by day and room

The list below organizes the times and subjects on the official schedule consulted on October 28, 2026. Session titles have been lightly standardized without changing their subject. The schedule is announced, not final, and may change; all times are local to Sergipe (UTC-3).

November 19, Thursday

TimeRoomSpeakerSubject
15hRoom AracajuCaio ZavarizeWhat happens inside the starter motor and alternator
16h20Room AracajuJorge CarvalhoDigital marketing
17hRoom SergipeHailton VianaTopic yet to be confirmed
17h20Room AracajuMaurílio Félix MouraModern engines: three costly mistakes
18hRoom SergipeHenrique PontesCVT transmission
18h20Room AracajuMarcelo FariasHow to price automotive diagnostics
19hRoom SergipeAlex TadeuABS/ESP/EPB Master 360º

November 20, Friday

TimeRoomSpeakerSubject
15hRoom AracajuMaurílio Félix MouraModern engines and the next oil change
15h30Room SergipeJorge CarvalhoDigital marketing
16h20Room AracajuEdmilson SantanaRepairing hybrid and electric vehicles
17hRoom SergipeHailton VianaTopic yet to be confirmed
18hRoom SergipeHenrique PontesCVT transmission
19hRoom SergipeAlex TadeuElectric steering and ADAS systems
19h30Room AracajuLenno OliveiraDigital optimization

November 21, Saturday

TimeRoomSpeakerSubject
15hRoom AracajuMarcelo FariasSales techniques: from first contact to closing
15hRoom SergipeCaio ZavarizeWhat happens inside the starter motor and alternator
16hRoom SergipeLenno OliveiraDigital optimization
17hRoom SergipeBrunoLUK (listed under this name in the schedule)
17h30Room AracajuCésar CoimbraTax reform
18h40Room AracajuCésar HanauerThe four stages of an entrepreneur

What to check before leaving

Check the organizer's website to make sure visitor registration is complete and the QR code has arrived. If attending a lecture, verify that the individual session registration is also confirmed. Recheck the date, time, room, subject and seat availability. Speakers, duration and other terms may be updated. According to the published registration rules, general fair admission is free, but that does not automatically reserve a lecture seat.

An Infonet article published on October 26 reports the first edition and mentions a planned exhibition area of 5,000 square meters and more than 40 announced exhibitors. Infonet itself credits the information to a press office, so these figures are promotional claims rather than an independent count. The organizers also project visitor attendance, which is not the same as recorded attendance. Information checked on October 28, 2026.

Sources and references

Topics in this articleAM MallsAracajuAutoAju 2026credenciamento gratuitofeira automotivapalestras
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